Senior Marketing Specialist

About the role

Bybit is seeking a Senior Marketing Specialist to join its regional marketing team focused on Kazakhstan and neighboring markets. You will own social media and community channels, create engaging content, and support broader marketing initiatives across the region.

Key responsibilities

• Manage and grow Telegram, WhatsApp, Instagram, and YouTube channels for the Kazakhstan region.
• Develop content strategies, editorial calendars, and publishing schedules.
• Plan and execute paid social advertising campaigns on Meta, YouTube, and Telegram.
• Host live streams, produce on‑camera video content, and moderate community chats.
• Run community campaigns, giveaways, and merchandise distribution.
• Support campaign execution, communications, event coordination, and product launch promotions.

Required profile

• 1–2 years of experience in digital marketing, social media, or community management.
• Fluent in Kazakh and Russian (written & spoken) with working‑level English.
• Hands‑on experience managing at least two of Telegram, Instagram, YouTube, or WhatsApp for a brand.
• Comfortable appearing on camera for live streams and short‑form videos.
• Strong copywriting skills in Kazakh and Russian.

Required skills

• Telegram, Instagram, YouTube, WhatsApp channel management.
• Paid social advertising tools (Meta Ads, YouTube Ads, Telegram Ads).
• Basic graphic design or video editing (Canva, CapCut or similar).

What we offer

• Study Growth Fund for professional development.
• Regular internal events, workshops, and team‑building activities.
• Global collaboration with a diverse, international team.
• Career advancement and internal mobility opportunities.